The power of storytelling
The best way to convey your message—whether it be your value proposition, brand vision, or a core principle—is through a story. But storytelling is hard. You know what you want your audience to understand, but how do you get there?
Learn how to use storytelling magic to get buy-in from investors, action from your team, and the results you want from your innovation strategy.
The hard work behind making it look easy
At Territory, we use straightforward techniques to clarify and focus the story you want to tell, and communicate it clearly and impactfully. Our storytelling workshop is a hands-on, practical guide that will equip you with the frameworks and knowledge to craft compelling narratives tailored to the audience that will drive your success.
At their core, stories create meaning. They turn data into insight, problems into lessons, and confusion into meaningful connection. Whether we are passing down history, explaining a new idea, or motivating a team to action, stories transform information into something more—they’re the key to moving from hearing to truly understanding and connecting.
Clarity and connection
Our Territory experts start with fundamental principles of storytelling and weave in techniques to clarify your content so that your audience can easily understand your message. Next, we’ll help you discover ways to connect your audience with your content in ways that are emotionally resonant and create buy-in. Participants will walk away with the ability to approach, develop, and deliver stories that are eye-poppingly clear and motivating.
We design our training with the learner at the center, helping you to understand not just the “what” and “how,” but also the “why.”
Your audience and key messages are constantly evolving. You’ll come away from this workshop with a strong foundation for crafting any story you need to tell and the experience of using the activities and outcomes of the day, ready to apply them to your organization’s unique challenges.
Listening as a tool
Clarity and alignment are essential to any Territory engagement. Successfully defining expected outcomes also determines which tools will most efficiently lead your team to those goals. To get started, your instructor will introduce the learning framework, explaining why the prescribed tools have been selected and how they fit your needs.
The customized solution
Territory experts will lead your team through the presentation of critical concepts, conversations, and hands-on activities that drive understanding through practice. Participants will collaborate using real-world examples, demonstrating how collaboration creates advocates for their work and yields solutions that fit your organization.
Ongoing support and success
Repeatability is key to becoming a master of design thinking, so your team’s work and visual thinking approach is documented. Following the training, you’ll receive a review of activities and outcomes so your time with us can be referred to, reused, and repurposed with your organization.
Workshops starting at $7k
Available in-person, remote, or hybrid
Scalable from 4 to 200 participants
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